#16 Blogger Tutori | Basic Settings in Blogger

Basic Settings in Blogger This is very important to configure your  Blog  using  Basic Settings  in your  Blogger Dashboard . In this tutorial, you are going to learn how to — Manage Title and Description. Manage Privacy — list your Blog on Blogger and allow Search Engine to crawl your site. Add Custom Domain to your blog. Manage HTTPS Redirect. Manage Permissions — add Authors to your blog and who can see it. Go to Blogger Basic Settings Sign in to Blogger  with your  Google Email  and  Password . In the left top, click this  Drop Down Icon  and choose the blog. In the left menu, click  Settings → Basic . Title, Description & Privacy Settings Title  — You can edit or change your blog title from here. Description  — A short description about your Blog. Maximum Characters are 500. Privacy  — Set your blog here for Blog listing and Search engine visibility. Blog listing  — Select  “Yes”  to list your blog on Blogger. By default, a  Navbar  is appeared at the top of the blogs a

What is Keyword Density?

Using the correct keywords which can help describe your services or product is essential. For example, if you have a cab business that operates in New York, your focus keyword could be “Cab Service in New York.” But your task doesn’t end at just figuring out relevant keywords, using it the right number of times in your content also plays a crucial role. This factor that can have an impact on your website ranking is the “Keyword Density”. The percentage of the number of times you use that keyword compared to the total number of words in the entire page is called your “Keyword Density” 

What is Keyword Density?

Keyword Density and its impact on Search Engines

You might think that the higher the keyword density, the better! But no, this is not the case. It is important to have ‘just the right’ keyword density. Stuffing too many keywords on your webpage will lead to a very high keyword density. They can lead to Google marking your website as spam or even penalizing you. On the other hand, using keywords very few times on your webpage content can lead to Google missing out your website completely in its top search results for that particular keyword. 

What is the right keyword density?

The right keyword density is 3% according to many SEO experts. Although Google and other search engines maintain that writing your content in its natural form is the best way to get a better ranking. It is important to use your focus keywords a few times in your content, but they should not look forced or crammed up. They should appear contextual and be part of the natural flow of your content.

Solutions for Keyword Stuffing

Sometimes your content providers stuff the required keywords into your content. To avoid this over-optimization of your website, it is important to eliminate them wisely without changing the essence of the content. You can turn this around by replacing the keyword with its synonyms or similar meaning phrases at different places on the page. For example, you can replace “Website Optimization services” with “SEO services” 

How do I check the keyword density of my webpage?

There are several free tools available online, which can help you calculate the keyword density of a particular webpage. An Keyword Density Checker does not store any of your website information or content that you check. This way you can also paste your competitor’s content in the free tool to analyze how they are leveraging their keywords and what they are doing right or wrong.